01
You've tried an agency and got burned.
Monthly retainer, vague reports, results you can't explain, and a system you don't own. The moment you stop paying, the growth stops too.
The Expanded ClinicA TEC Program
For chiropractors who want to own their growth, not rent it.
Install the patient acquisition system behind our $2M/yr practice in 90 days.
AI powered, simple enough for your CA to run, and fully owned by you when we're done. Built by the team that grew Verve Chiropractic to 3 locations and 2,100+ new patients.
If any of this sounds like you
You don't need more tactics. You need a system that actually runs.
Most chiropractors we talk to aren't short on effort. They're short on a working engine. One of these usually describes where they are.
02
You've tried to DIY it and plateaued.
You know your practice better than anyone, so you learned the tools, watched the videos, posted the reels. But between patients and payroll, the system never actually got built.
03
You're hiring an associate and need patients fast.
You've got a new provider starting in 30, 60, or 90 days and no real plan to fill their schedule. Hope is not a launch strategy.
Whichever one you're living right now, the fix is the same. Stop stacking tactics.Build one connected system that brings in the right patients, follows up automatically, and keeps working after the launch.
What you're actually getting
A 3-month sprint. Not a retainer. Not a course.
The Local Authority Engine is a done with you program. We build the patient acquisition system with you, not for you and not instead of you. And because it's powered by AI, the day to day is simple enough that your CA can run it. You don't need to become a marketer. You just need the system.
In 90 days, your clinic walks out with
01
Messaging that makes you the obvious choice in your town
02
A live paid ads system bringing in the right patients
03
AI powered follow up that stops leads from leaking
04
Simple weekly workflows your CA can own
05
Full ownership of every asset, account, and login
When the 3 months end, nothing breaks. The system keeps running. Your team keeps managing it. You decide what comes next.
Who's building this with you
We've been you.
Kyle and Dr. Danielle Roach are the husband and wife team behind The Expanded Collective. Before TEC, we built Verve Chiropractic from a single table to 3 locations, $2M per year, and over 2,100 new patients.
Kyle & Dr. Danielle Roach / Founders
We lived the 60-hour weeks. We tried the agencies that ghosted us. We bought the courses that gathered dust. We hired associates who needed patients we didn't have.
We also know what it feels like when it finally clicks. When the messaging lands. When the phone rings with the right patients. When follow up runs on its own and the clinic stops depending on hope.
The Local Authority Engine is the exact system we use to run our clinics today. Built at Verve, refined across 30+ practices at TEC, and now powered by AI so your team can manage it without you in the weeds.
What we believe
Four beliefs that shape everything we do.
These aren't marketing slogans. They're the convictions we'd bet the practice on, and already have.
01
Empowerment beats dependency.
You should leave this program with real skills, real systems, and real ownership of your marketing. If you choose to keep working with us after, it should be because you want to, not because you'd break if you didn't.
02
You are not a practitioner. You are a CEO.
The shift from practitioner to CEO is not about adjusting less. It's about deciding to run your clinic like a real business with real systems. Most chiropractors never make this identity shift and spend their careers trading hours for patients. The ones who do build practices that run without them.
03
Marketing is an ecosystem, not a single tactic.
One ad alone won't save your practice. Neither will posting reels or hoping for referrals. Real growth comes from a connected ecosystem. Messaging that lands, ads that reach the right people, automatic follow up that converts leads to bookings, and authority that compounds in your community.
04
Referrals are a gift, not a strategy.
Patient referrals are beautiful, but they are not a growth plan. Practices that rely on word of mouth alone are always one retirement, one relocation, or one slow season away from stress. You need diversified lead sources you control so your growth isn't hostage to chance.
Who this is for
This was built for specific clinics.
Not every practice is a fit, and that's a good thing. Here's how we think about it.
◆ Built for you if
- You're an established chiropractor who wants to stop relying on referrals and word of mouth
- You've hired an associate, or you're about to, and need to fill the schedule fast
- You've been burned by an agency and want a better done with you alternative
- You're ready to invest at least $1,500 per month in ad spend
- You want founder level support, direct feedback, and a system your clinic can keep
- You're willing to show up, collaborate, and implement during the 3-month sprint
◇ Not for you if
- You want a traditional agency to run your marketing indefinitely so you can ignore it
- You're not willing to invest the minimum ad spend needed to get traction
- You want overnight results and aren't willing to give the system 90 days to compound
- You want another passive course instead of real implementation and accountability
- You don't want feedback on your messaging, systems, or follow up process
- You aren't ready to run your clinic like a serious business yet
Proof
Three clinics. Three different starting points. One system.
Three real stories from clinic owners who tightened their systems, increased momentum, and stopped trying to solve growth alone.
Story 01 / Video Testimonial
“Booked 12 appointments in the first two weeks.”
Dr. Lisel
Clinic Owner / Solana Beach Wellness Collective
Story 02 / Video Testimonial
“Within the first month, we had a record revenue month and our new patients had almost doubled from our current average.”
Jamie McAuliffe
Chiropractor & Co-Owner / Your Family Chiro
Story 03 / Video Testimonial
“Working with them has been one of the best financial decisions that I've made.”
Kasey Hill
Owner / Flora Fauna Wellness
The Core Engine
What we build with you
The core pieces that make up your patient pipeline. We help build them, launch them, and optimize them with you across the full 3 months.
01
Your message, made magnetic
Before we run a single ad, we help you define the exact patient you want more of and shape a message that makes you the obvious choice in their mind. This is the foundation. Without it, ads get expensive. With it, your clinic finally sounds different from every other office in town.
02
A patient acquisition system built with you
We build your complete paid advertising system on the channels where your ideal patients actually are. Audience strategy, offer positioning, landing page guidance, tracking, and launch support are handled with you, not handed off to a junior team. The same system we run in our own $2M per year practice.
03
Follow up that stops leads from leaking
The moment a lead comes in, your AI powered follow up is ready to work. Texts, emails, and response rhythm are pre built and pre tested so interest turns into booked appointments automatically. Your CA reviews the dashboard. The system does the heavy lifting.
04
Authority that compounds week after week
This isn't one campaign and a goodbye. Over the full 3 months, we refine messaging, remove friction, improve visibility, and keep tightening the system so the right patients keep seeing your clinic as the obvious next step.
05
AI workflows your team can actually run
We install the same AI tools we use inside our own practice to draft follow ups, pull reports, manage leads, and keep the system moving. The result: a patient acquisition engine simple enough that your CA can run it in a few hours a week, not a full time hire.
Support Between the Calls
You're not dropped into the deep end alone.
This is not a bonus library and it's not a passive course. It's direct support wrapped around the buildout so momentum does not stall between sessions.
01
Private cohort community
You get access to a dedicated online community with your cohort so questions, roadblocks, and wins can be handled in real time, not just once a week.
02
24/7 Q&A support
When something comes up between calls, you are not left hanging. You can ask questions inside the community and keep your momentum moving.
03
Weekly build call
Every week we meet to build, refine, troubleshoot, and move the patient acquisition system forward together. This is where strategy turns into implementation.
04
Expanded Clinic mastermind access
You also get access to the Expanded Clinic mastermind call so you can hear higher level growth conversations, common bottlenecks, and what is working across the cohort.
Your journey
Three months to a clinic that moves with more certainty.
Here's what the 3-month sprint looks like from your side.
Month 01
Clarify the message. Build the machine.
We audit the gaps, tighten your positioning, dial in the offer, and build the campaign foundation. Ads, landing flow, and follow up systems start getting assembled with direct founder oversight.
Month 02
Launch, learn, and optimize fast.
Your campaigns are live, data is coming in, and we refine the message based on real buyer behavior. The weekly build calls and cohort feedback help you fix leaks before they become expensive habits.
Month 03
Scale what works and hand off to your team.
By month three, the system is producing traction and your CA knows how to run it. We double down on the channels and messaging that are working, document the workflows, and make sure your team can keep the engine moving after the sprint ends. You leave with a real system, not a pile of disconnected tactics.
Investment
Straight pricing. No setup fee. No long term contract.
The Local Authority Engine / Done-With-You
The Local Authority Engine is 3 months. That's it. No 12 month lock in, no auto renewing retainer, no surprise fees.
Pay in full
$5,000
One payment.
Payment plan
3 x $2,000
Three monthly payments.
Plan to invest at least $1,500 per month in ad spend, paid directly to the platform. That's the minimum needed for the system to produce real signal and real traction.
Book your discovery call
Ready to see if this is a fit?
Choose a time below for your 30-minute discovery call. We'll look at where your practice is now, what's actually broken, and whether the Local Authority Engine is the right next step.
You'll receive a calendar invite with the Zoom link and a reminder after booking.